|
|
1.
|
Research for marketing decisions / Paul E. Green, Donald S. Tull.
by Green, Paul E | Tull, Donald S [joint author.]. Edition: 4th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1978Availability: Items available for loan: [Call number: HF5415.2] (1).
|
|
|
2.
|
Research for marketing decisions / Paul E. Green, Donald S. Tull.
by Green, Paul E | Tull, Donald S [joint author.]. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1978Availability: Items available for loan: [Call number: HF5415.2 .G68 1978] (2).
|
|
|
3.
|
Marketing research : a structure for decision making / F. E. Brown.
by Brown, F. E. (Francis Earl), 1923-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Reading, Mass. : Addison-Wesley Pub. Co., c1980Availability: Items available for loan: [Call number: HF5415.2.B69 1980] (2).
|
|
|
4.
|
Marketing research : a structure for decision making / F. E. Brown.
by Brown, F. E. (Francis Earl), 1923-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Reading, Mass. : Addison-Wesley Pub. Co., c1980Availability: Items available for loan: [Call number: HF5415.2] (1).
|
|
|
5.
|
Marketing research : text with cases / Raymond F. Barker.
by Barker, Raymond F. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Reston, Va. : Reston Pub. Co., c1983Availability: Items available for loan: [Call number: HF5415.2.B337 1983] (1).
|
|
|
6.
|
Marketing research : measurement and method : a text with cases / Donald S. Tull, Del I. Hawkins.
by Tull, Donald S | Hawkins, Del I [joint author.]. Edition: 2d ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Macmillan, c1980Availability: Items available for loan: [Call number: HF5415.2.T83 1980] (1).
|
|
|
7.
|
Marketing research : measurement & method : a text with cases / Donald S. Tull, Del I. Hawkins.
by Tull, Donald S | Hawkins, Del I. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : London : Macmillan ; Collier Macmillan, c1990Availability: Items available for loan: [Call number: HF5415.2.T83 1990] (1).
|
|
|
8.
|
Essentials of marketing research / MCDANIEL CARL,GATES ROGER
by Dillon, William R | Madden, Thomas J | Firtle, Neil H. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: JOHN WILEY, CANADA, MA : , c2008Availability: Items available for loan: [Call number: HF5415.2 .D53 1993] (2).
|
|
|
9.
|
Marketing information products and services : a primer for librarians and information professionals / editors, Abhinandan K. Jain ... [et al.].
by Jain, Abhinandan K | International Development Research Centre (Canada). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi ; New York : Tata McGraw-Hill Pub. Co., c1999Availability: Items available for loan: [Call number: Z716 .3 .M292 1999] (1).
|
|
|
10.
|
Marketing information products and services : a primer for librarians and information professionals / editors, Abhinandan K. Jain ... [et al.].
by Jain, Abhinandan K | International Development Research Centre (Canada). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi ; New York : Tata McGraw-Hill Pub. Co., c1999Availability: Items available for loan: [Call number: Z716.3] (1).
|
|
|
11.
|
Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan.
by Hague, Paul N | Hague, Nick, 1974- | Morgan, Carol-Ann, 1958-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Sterling, VA : Kogan Page, 2004Online access: Table of contents | Publisher description | Contributor biographical information Availability: Items available for loan: [Call number: HF5415.2.H25 2004] (1).
|
|
|
12.
|
Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2009Online access: Table of contents only Availability: Items available for loan: [Call number: HF5415.2 .H258 2009] (1).
|
|
|
13.
|
The practice of marketing research [by] Anthony H. Davies.
by Davies, Anthony H. (Anthony Hawes). Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London, Heinemann [for] Communication Advertising and Marketing Education Foundation Ltd, 1973Availability: Items available for loan: [Call number: HF5415.2.D288 1973] (1).
|
|
|
14.
|
Marketing research : methodological foundations / Gilbert A. Churchill, Dawn Iacobucci.
by Churchill, Gilbert A | Iacobucci, Dawn. Edition: 9th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mason, Ohio : Thomson/South-Western, c2005Availability: Items available for loan: [Call number: HF5415 .2 .C48 2005] (2).
|
|
|
15.
|
Basic marketing research / Gilbert A. Churchill, Tom J. Brown.
by Churchill, Gilbert A. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mason, Ohio : South-Western, c2004Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: [Call number: HF5415.2.C48 2004] (1).
|
|
|
16.
|
Exploring marketing research / William G. Zikmund.
by Zikmund, William G. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Australia ; [Cincinnati, Ohio] : Thomson/South-Western, c2003Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: [Call number: HF5415.2.Z54 2003] (2).
|
|
|
17.
|
Marketing research : David A.Aaker,V. Kurmar,Robert p.Leone and George S. day
by David A. Aaker. Edition: 12th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Hoboken : John Wiley and sons c2016Availability: Items available for loan: [Call number: HF5415.2 .M37 2001] (1).
|
|
|
18.
|
Marketing research / David A. Aaker, E.T. Grether Professor Emeritus of Marketing and Public Policy, University of California, Berkeley, V. Kumar, Regents Professor, Richard and Susan Lenny Distinguished Chair & Professor in Marketing, Director of the Marketing Ph.D. Program, and Executive Director, Center for Excellence in Brand and Customer Management, Georgia State University; Chang Jiang Scholar, Huazhong University of Science and Technology, China; Lee Kong Chain Fellow, Singapore Management University, Singapore; and ISB Senior Fellow, Indian School of Business, Hyderabad, India, Robert P. Leone, J. Vaughn and Evelyne H. Wilson Chair and Professor of Marketing, Neeley School of Business, Texas Christian University, George S. Day, Geoffrey T. Boisi Professor of Marketing, and Co-Director of the Mack Institute for Innovation Management, Wharton School, University of Pennsylvania.
by Aaker, David A [author.]. Edition: Twelfth edition.Material type: Book; Format:
print
; Literary form:
Not fiction
Availability: Items available for loan: [Call number: HF5415.2 .M37 2016] (1).
|
|
|
19.
|
We are smarter than me : how to unleash the power of crowds in your business / Barry Libert &, Jon Spector ; and thousands of contributors.
by Libert, Barry | Spector, Jon, 1956-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Wharton School Pub., c2008Online access: Table of contents only Availability: Items available for loan: [Call number: HD69 L53 2008] (1).
|
|
|
20.
|
Exploring marketing research / William G. Zikmund.
by Zikmund, William G. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Fort Worth : Dryden Press, c2000Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: [Call number: HF5415.2 .Z55 2000] (1).
|
