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Marketing research : methodological foundations / Gilbert A. Churchill, Dawn Iacobucci.

By: Churchill, Gilbert A.
Contributor(s): Iacobucci, Dawn.
Material type: materialTypeLabelBookPublisher: Mason, Ohio : Thomson/South-Western, c2005Edition: 9th ed.Description: xxii, 697 p. : ill. ; 26 cm.ISBN: 0324201605.Subject(s): Marketing researchDDC classification:
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Item type Current location Collection Call number Status Notes Date due Item holds
General Circulation Books General Circulation Books General Stacks Non-fiction HF5415 .2 .C48 2005 (Browse shelf) Available P.K
General Circulation Books General Circulation Books General Stacks Non-fiction HF5415 .2 .C48 2005 (Browse shelf) Available P.K
Total holds: 0

Includes bibliographical references and indexes.

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