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1. The 22 immutable laws of branding : how to build a product or service into a world-class brand / Al Ries and Laura Ries.

by Ries, Al | Ries, Laura.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : HarperBusiness, c2002Other title: Twenty-two immutable laws of branding..Availability: Items available for loan: [Call number: HD69 .R54 2002] (1).
2. Brand from the inside : eight essentials to emotionally connect your employees to your business / Libby Sartain, Mark Schumann.

by Sartain, Libby, 1954- | Schumann, Mark, 1955-.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA : Jossey-Bass, c2006Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: [Call number: HF5549.5 .S27 2006] (1).
3. Innovation in branding and advertising communication / edited by Lluís Mas-Manchón.

by Mas Manchón, Lluís [editor.].

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: New York : Routledge, 2021Copyright date: ©2021Online access: Taylor & Francis | OCLC metadata license agreement Availability: No items available

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