Management controls and marketing planning / R. M. S. Wilson.
By: Wilson, R. M. S. (Richard Malcolm Sano).
Contributor(s): Institute of Marketing | CAM Foundation.
Material type: BookPublisher: London : Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, 1979Description: xvi, 224 p. : ill. ; 24 cm.ISBN: 0434922668 :.Subject(s): Marketing -- ManagementDDC classification: 658.8Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
---|---|---|---|---|---|---|---|
General Circulation Books | General Stacks | Non-fiction | HF5415.13.W543 1979 (Browse shelf) | Available | P.K |
Total holds: 0
Includes index.
Bibliography: p. 201-217.
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