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21. Contemporary advertising / William F. Arens.

by Arens, William F.

Edition: 11th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill, 2008Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: HF5821.A74 2008] (1).
22. Essentials of contemporary advertising / William F. Arens, David H. Schaefer, Michael Weigold.

by Arens, William F | Schaefer, David H | Weigold, Michael F, 1958-.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, c2009Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: HF5821.A74 2009] (1).
23. Guerrilla marketing : easy and inexpensive strategies for making big profits from your small business / Jay Conrad Levinson ; with Jeannie Levinson and Amy Levinson.

by Levinson, Jay Conrad | Levinson, Jeannie | Levinson, Amy.

Edition: 4th ed., Completely updated and expanded ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin, 2007Online access: Table of contents only | Publisher description | Sample text | Contributor biographical information Availability: Items available for loan: [Call number: HF5415 .L48 2007] (1).

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