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The marketing plan : a practitioner's guide / John Westwood.

By: Westwood, John, 1947-.
Material type: materialTypeLabelBookPublisher: London : Kogan Page, 1990 (1992 printing)Description: 217 p. : ill. ; 24 cm.ISBN: 0749407867 :.Subject(s): Marketing -- ManagementDDC classification: 658.8/02
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Item type Current location Collection Call number Status Notes Date due Item holds
General Circulation Books General Circulation Books General Stacks Non-fiction HF5415 .13 .W48 1990 (Browse shelf) Available P.K
General Circulation Books General Circulation Books General Stacks Non-fiction HF5415 .13 .W48 1990 (Browse shelf) Available P.K
Total holds: 0
Browsing Technical University of Kenya Library Shelves , Shelving location: General Stacks , Collection code: Non-fiction Close shelf browser
HF5415 .13 .O33 2002 Marketing management systems: HF5415 .13 .O33 2002 Marketing management systems: HF5415 .13 .W48 1990 The marketing plan : HF5415 .13 .W48 1990 The marketing plan : HF5415.13.W543 1979 Management controls and marketing planning / HF5415.135.C72 1991 Strategic marketing / HF5415.13K64 2000 Marketing management /

Includes bibliographical references (p. [209]) and index.

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