Airline marketing and management: a marketing perspective. Stephen Shaw.
By: Shaw, Stephen.
Contributor(s): Shaw, Stephen. Air transport.
Material type:
BookPublisher: Malabar : Krieger, 1988, c1985Edition: 2nd ed.Description: 296 p. ; 24 cm.ISBN: 0-273-02240-7; 0894642561.Subject(s): Aeronautics, Commercial -- Marketing
| Airlines -- MarketingDDC classification: 387.7/4/0688
| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
|---|---|---|---|---|---|---|---|
General Circulation Books
|
General Stacks | Non-fiction | HE9781.S35 1988 (Browse shelf) | Available | P.K-OLD LIB |
Total holds: 0
Reprint. Originally published: London : Pitman, 1985.
Rev. ed. of: Air transport. 1982.
Includes indexes.
Bibliography: p. 275-281.
There are no comments for this item.