000 -LEADER |
fixed length control field |
00922cam a2200265 a 4500 |
001 - CONTROL NUMBER |
control field |
2055698 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
KEPU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20130515020235.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
930222s1990 enka bs 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
93118369 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0749407867 : |
Terms of availability |
�14.95 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
DLC |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13 |
Item number |
.W48 1990 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8/02 |
Edition number |
20 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Westwood, John, |
Dates associated with a name |
1947- |
245 14 - TITLE STATEMENT |
Title |
The marketing plan : |
Remainder of title |
a step by step guide/ |
Statement of responsibility, etc |
John Westwood. |
250 ## - EDITION STATEMENT |
Edition statement |
3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
London : |
Name of publisher, distributor, etc |
Kogan Page, |
Date of publication, distribution, etc |
1990 |
Date of manufacture |
(1992 printing) |
300 ## - PHYSICAL DESCRIPTION |
Extent |
218 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references (p. [209]) and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Management. |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
3 |
e |
ncip |
f |
19 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
General Circulation Books |
Classification part |
HF5415.13 |