Westwood, John, 1947-
The marketing plan : a step by step guide/ John Westwood. - 3rd ed. - London : Kogan Page, 1990 - 218 p. : ill. ; 24 cm.
Includes bibliographical references (p. [209]) and index.
0749407867 : �14.95
93118369
Marketing--Management.
HF5415.13 / .W48 1990
658.8/02
The marketing plan : a step by step guide/ John Westwood. - 3rd ed. - London : Kogan Page, 1990 - 218 p. : ill. ; 24 cm.
Includes bibliographical references (p. [209]) and index.
0749407867 : �14.95
93118369
Marketing--Management.
HF5415.13 / .W48 1990
658.8/02