Contemporary marketing : (Record no. 120778)

000 -LEADER
fixed length control field 01244cam a2200313 a 4500
001 - CONTROL NUMBER
control field 119989
003 - CONTROL NUMBER IDENTIFIER
control field KEPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200214103945.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990303s1998 txua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 97097635
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030185971 (book)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0176251766
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency TUK
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .M37 2007
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Boone, Louis E.
9 (RLIN) 1299
245 10 - TITLE STATEMENT
Title Contemporary marketing :
Remainder of title wired /
Statement of responsibility, etc Louis E. Boone, David L. Kurtz.
250 ## - EDITION STATEMENT
Edition statement 1st Canadian ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Fort Worth :
Name of publisher, distributor, etc Dryden Press,
Date of publication, distribution, etc c2007
300 ## - PHYSICAL DESCRIPTION
Extent liv,680p
Other physical details ill. ;
Dimensions 29 cm.
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Dryden Press series in marketing
9 (RLIN) 1300
500 ## - GENERAL NOTE
General note "Discovering your marketing career / by Eric Sandburg"--Disk.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 1001
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kurtz, David L.
9 (RLIN) 1301
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Sandburg, Eric.
Title of a work Discovering your marketing career.
9 (RLIN) 1302
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e opcn
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type General Circulation Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Price effective from Koha item type Public note
          Non-fiction Technical University of Kenya Library Technical University of Kenya Library   2020-02-14 TBFC HF5415.M37 2007 119B08339 2020-02-14 2020-02-14 General Circulation Books MA
          Non-fiction Technical University of Kenya Library Technical University of Kenya Library   2020-02-20 DONATION-TBFC HF5415 .M37 2007 120B07850 2020-02-20 2020-02-20 General Circulation Books S.O

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