000 -LEADER |
fixed length control field |
01185cam a2200265 i 4500 |
001 - CONTROL NUMBER |
control field |
18109144 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
KEPU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20191024090619.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140409s2013 enka b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2013443144 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780135084571 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
TUK |
Description conventions |
rda |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
.K68 2013 |
245 00 - TITLE STATEMENT |
Title |
PRINCIPLES OF MARKETING : |
Statement of responsibility, etc |
Kotler Philip et.al |
250 ## - EDITION STATEMENT |
Edition statement |
8th Canadian ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
USA |
Name of publisher, distributor, etc |
Pearson |
Date of publication, distribution, etc |
2011 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvii, 643 pages : |
Other physical details |
illustrations ; |
Dimensions |
25 cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing. |
9 (RLIN) |
1001 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Gbadamosi, Ayantunji, |
Relator term |
editor of compilation. |
9 (RLIN) |
40844 |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
2 |
e |
ncip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
General Circulation Books |