Ford, Robert C. 1945-

Managing the guest experience in hospitality / Robert C. Ford, Cherrill P. Heaton. - Albany, NY : Delmar/Thomson Learning, c2000. - xxiv, 432 p. : ill. ; 24 cm.

Includes bibliographical references and index.

0766814157

99049972


Hospitality industry--Customer services.

TX911.3 / .F67 2000

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