000 03137nam a22004695i 4500
001 978-3-642-40975-2
003 DE-He213
005 20140220082920.0
007 cr nn 008mamaa
008 131202s2013 gw | s |||| 0|eng d
020 _a9783642409752
_9978-3-642-40975-2
024 7 _a10.1007/978-3-642-40975-2
_2doi
050 4 _aHD62.6
050 4 _aHD60-60.5
072 7 _aKJVX
_2bicssc
072 7 _aBUS074000
_2bisacsh
082 0 4 _a658.048
_223
100 1 _aOkpara, John O.
_eeditor.
245 1 0 _aCorporate Social Responsibility
_h[electronic resource] :
_bChallenges, Opportunities and Strategies for 21st Century Leaders /
_cedited by John O. Okpara, Samuel O. Idowu.
264 1 _aBerlin, Heidelberg :
_bSpringer Berlin Heidelberg :
_bImprint: Springer,
_c2013.
300 _aXXXI, 296 p. 16 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aCSR, Sustainability, Ethics & Governance,
_x2196-7075
505 0 _aPart I: Conceptual Framework of CSR -- Part II: Global Challenges and Opportunities -- Part III: Sustainability: Implementing CSR in MNCs/MNEs, SMEs, and Family Business -- Part IV:  CSR in Higher Education Institutions around the World.
520 _aIn today's global business environment it is no longer acceptable that a corporation does well simply by doing good. It is expected. With increasing pressures from stakeholders to improve the bottom line as well as to be good corporate citizens, business leaders face tough decisions. What social issues should we support? What initiatives should we develop that will do the most good for the company as well as the cause? Do we include social messages in our advertising, encourage our employees to volunteer, do we modify our business practices? How do we integrate a new initiative into current strategies? These and other challenges will continue to face future leaders. This book provides thoughtful answers to these important questions, and to many more. The book offers suggestions on how to choose among major worthy causes and also how to measure the amount of good achieved both for the recipients and the companies themselves. Of course, all is not only about challenges, there are loads of opportunities that go along with them but it’s only responsible and sustainable leaders who would be able to spot these opportunities. That is the future which awaits 21st century leaders.
650 0 _aEconomics.
650 1 4 _aEconomics/Management Science.
650 2 4 _aNon-Profit Enterprises/Corporate Social Responsibility.
650 2 4 _aPublic Administration.
650 2 4 _aBusiness Strategy/Leadership.
700 1 _aIdowu, Samuel O.
_eeditor.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9783642409745
830 0 _aCSR, Sustainability, Ethics & Governance,
_x2196-7075
856 4 0 _uhttp://dx.doi.org/10.1007/978-3-642-40975-2
912 _aZDB-2-SBE
999 _c98693
_d98693