000 03170nam a22004815i 4500
001 978-3-319-02490-5
003 DE-He213
005 20140220082511.0
007 cr nn 008mamaa
008 131021s2014 gw | s |||| 0|eng d
020 _a9783319024905
_9978-3-319-02490-5
024 7 _a10.1007/978-3-319-02490-5
_2doi
050 4 _aHB615
072 7 _aKJH
_2bicssc
072 7 _aBUS025000
_2bisacsh
082 0 4 _a658.421
_223
100 1 _aDel Giudice, Manlio.
_eauthor.
245 1 0 _aSocial Media and Emerging Economies
_h[electronic resource] :
_bTechnological, Cultural and Economic Implications /
_cby Manlio Del Giudice, Maria Rosaria Della Peruta, Elias G. Carayannis.
264 1 _aCham :
_bSpringer International Publishing :
_bImprint: Springer,
_c2014.
300 _aVI, 107 p. 3 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aSpringerBriefs in Business,
_x2191-5482
505 0 _aChapter 1 Introduction -- Chapter 2 Social Web Sites: Practices and Tools for Emerging Markets -- Chapter 3 Web 2.0, Social Media and Developing Economies: State of the Art and Practical Opportunities -- Chapter 4 The Institutional Foundations of Transition and Emerging Economies -- Chapter 5 From Information Society to Network Society: The Challenge -- Chapter 6 Emerging Markets, Social Network and the Question of Legitimacy.
520 _aHow have social media in emerging economies evolved differently from the rest of the world? According to studies and anecdotal evidence, innovations in the use of social media tools occur more frequently in emerging economies than they do in developed markets. The aim of this volume is to show that in emerging regions (such as China, India, and South America) where the participation of stakeholders in the circuit of social media is more active (i.e., greater frequency of contacts and creativity in the elaboration of contents), organizations not only are involved in a set of exchange relations with other social actors but are also embedded in a network of dynamic relationships. The authors utilize social network analysis to determine how entrepreneurs in emerging economies identify their most beneficial social contacts and use those contacts to leverage the resources needed for their enterprises, revealing new insights on the process of business creation and economic development in the networked age.
650 0 _aEconomics.
650 0 _aEntrepreneurship.
650 1 4 _aEconomics/Management Science.
650 2 4 _aEntrepreneurship.
650 2 4 _aEmerging Markets/Globalization.
650 2 4 _aInnovation/Technology Management.
700 1 _aDella Peruta, Maria Rosaria.
_eauthor.
700 1 _aCarayannis, Elias G.
_eauthor.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9783319024899
830 0 _aSpringerBriefs in Business,
_x2191-5482
856 4 0 _uhttp://dx.doi.org/10.1007/978-3-319-02490-5
912 _aZDB-2-SBE
999 _c92868
_d92868