| 000 | 01314nam a22003975i 4500 | ||
|---|---|---|---|
| 001 | 978-3-540-39632-1 | ||
| 003 | DE-He213 | ||
| 005 | 20130515021509.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 100301s2007 gw | s |||| 0|eng d | ||
| 020 |
_a9783540396321 _9978-3-540-39632-1 |
||
| 024 | 7 |
_a10.1007/978-3-540-39632-1 _2doi |
|
| 050 | 4 | _aHF5410-5417.5 | |
| 072 | 7 |
_aKJS _2bicssc |
|
| 072 | 7 |
_aBUS043000 _2bisacsh |
|
| 082 | 0 | 4 |
_a658.8 _223 |
| 100 | 1 | _aKrafft, Manfred. | |
| 245 | 1 | 0 |
_aInternational Direct Marketing _h[electronic resource] : _bPrinciples, Best Practices, Marketing Facts / _cedited by Manfred Krafft, Jürgen Hesse, Jürgen Höfling, Kay Peters, Diane Rinas. |
| 260 |
_aBerlin, Heidelberg : _bSpringer Berlin Heidelberg, _c2007. |
||
| 300 | _bdigital. | ||
| 650 | 0 | _aEconomics. | |
| 650 | 0 | _aMarketing. | |
| 650 | 1 | 4 | _aEconomics/Management Science. |
| 650 | 2 | 4 | _aMarketing. |
| 650 | 2 | 4 | _aManagement. |
| 700 | 1 | _aHesse, Jürgen. | |
| 700 | 1 | _aHöfling, Jürgen. | |
| 700 | 1 | _aPeters, Kay. | |
| 700 | 1 | _aRinas, Diane. | |
| 710 | 2 | _aSpringerLink (Online service) | |
| 773 | 0 | _tSpringer eBooks | |
| 776 | 0 | 8 |
_iPrinted edition: _z9783540396314 |
| 856 | 4 | 0 | _uhttp://dx.doi.org/10.1007/978-3-540-39632-1 |
| 912 | _aZDB-2-SBE | ||
| 999 |
_c77892 _d77892 |
||