| 000 | 00590nam a2200229 4500 | ||
|---|---|---|---|
| 008 | 110906s9999 xx 000 0 und d | ||
| 020 | _a0-471-89085-5 | ||
| 020 | _a(hard cover): | ||
| 082 | 0 | 0 | _a658 |
| 082 | 0 | 0 | _a8001 bro |
| 100 | 0 | _abrown, | |
| 245 | 1 | 0 |
_amarketing theory:distinguished contributions: _cstephen; |
| 260 |
_ausa: _bjohn wiley & sons _c1984, |
||
| 300 | _a375, | ||
| 300 |
_axiii. _c24 |
||
| 500 | _ano index | ||
| 504 | _a | ||
| 504 | _aincludes references | ||
| 600 | 1 | 0 |
_aw _xmutiple authors |
| 650 | 0 | _amarketing-addresses,essays,lectures | |
| 906 | _cbound | ||
| 999 |
_c49314 _d49314 |
||