000 01383cam a22002898a 4500
001 16935675
005 20130515014240.0
008 110825s2013 nju 000 0 eng
010 _a 2011035610
040 _aDLC
_cDLC
043 _apcc
050 0 0 _aHD30.28
_b.D385 2013
082 0 0 _a658.4/012
_223
100 1 _aDavid, Fred R.
_97378
245 1 0 _aStrategic management concepts and cases :
_ba competitive advantage approach /
_cArthur,Thompson
250 _a4th ed.
260 _aU.S.A :
_blrwin,
_c1987.
263 _a1303
300 _ap. cm.
500 _aPreviously published under title: Strategic management.
505 0 _aOverview of strategic management -- The nature of strategic management -- Mcdonald's Corporation : doing great in a weak economy -- Strategy formulation -- The business vision and mission -- Wal-Mart : doing great in a weak economy -- The external assessment -- Dunkin' Brands, Inc. : doing great in a weak economy -- The internal assessment -- Amazon.com, Inc. : doing great in a weak economy : how? -- Strategies in action -- Volkswagen AG : doing great in a weak economy : how?.
650 0 _aStrategic planning.
_9338
650 0 _aStrategic planning
_vCase studies.
_97379
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
_hHD30.28
999 _c17024
_d17024