000 nam a22 7a 4500
999 _c122294
_d122294
008 200313b xxu||||| |||| 00| 0 eng d
020 _a978-0-13-315787-1
050 _aHF5415
_b.T83 2014
100 _aTuckwell Keith
_d2014
_944612
245 _aIntegrated Marketing Communications: Strategic Planning Perspectives
_cKeith Tuckwell,
_hBook
250 _a4th ed
260 _aToronto
_bPearson Canada
_c2014
300 _axxiv, 452p
_bil;
_c28cm
942 _2lcc
_cBK