Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh.
By: Hutt, Michael D.
Contributor(s): Speh, Thomas W.
Material type: BookPublisher: Australia ; Mason, OH : South-Western, Cengage Learning, 2004Edition: 11th ed.Description: xxx, 428 p. : ill. ; 27 cm.ISBN: 9781133189565 (hbk.); 1133189563 (hbk.).Subject(s): Industrial marketing -- Management -- Case studiesItem type | Current location | Call number | Status | Notes | Date due | Item holds |
---|---|---|---|---|---|---|
General Circulation Books | HF5415.13.H87 2004 (Browse shelf) | Available | CN |
Total holds: 0
Includes bibliographical references and indexes.
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