Consumer behaviour : a European perspective / Gerrit Antonides and W. Fred van Raaij.
By: Antonides, Gerrit.
Contributor(s): Raaij, W. Fred van.
Material type: BookPublisher: New York : John Wiley, c1998Description: xxii, 619 p. : ill. ; 25 cm.ISBN: 0471975133.Subject(s): Consumer behavior -- Europe | Consumption (Economics) -- Europe | Marketing research -- EuropeDDC classification: 658.8/34/094 Online resources: Contributor biographical information | Publisher description | Table of ContentsItem type | Current location | Call number | Status | Notes | Date due | Item holds |
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General Circulation Books | HF5415.33.S65 2011 (Browse shelf) | Available | S.O |
Total holds: 0
Includes bibliographical references and indexes.
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