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581.
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Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault.
by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, IL : Irwin, c1990Availability: Items available for loan: [Call number: HF5415 .13 .M369 1990] (3).
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582.
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Applications in basic marketing.
by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Basic marketing | McCarthy, E. Jerome (Edmund Jerome). Essentials of marketing. Material type: Continuing resource; Format:
print
Publisher: Homewood, IL: Irwin, c1990-Availability: Items available for loan: [Call number: HF5410 .A67 1992] (1).
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583.
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Marketing management / Kenneth R. Davis.
by Davis, Kenneth Rexton, 1921-. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Wiley, c1985Availability: Items available for loan: [Call number: HF5415 .13 .D36 1985] (1).
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584.
|
International marketing: Vern Terpstra
by Terpstra, vern. Edition: 8 ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: india : harcourt 2000Availability: Items available for loan: [Call number: HF5415 .T47 2000] (1).
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585.
|
Case studies in international marketing / edited by Peter Doyle and Norman A. Hart.
by Doyle, Peter, 1943 June 23-2003 | Hart, Norman A | CAM Foundation | Institute of Marketing. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Published on behalf of the CAM Foundation and the Institute of Marketing [by] Heinemann, 1982Availability: Items available for loan: [Call number: HF1009.5 .C34 1982] (1).
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586.
|
marketing simplified: n.a. saleemi
by saleemi, n a. Edition: 1 ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: kenya : n.a.saleemi 1997Availability: Items available for loan: [Call number: HF5415 .S25 1997] (1).
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587.
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Glossary of marketing terms / [by] Norman A. Hart, John Stapleton.
by Hart, Norman A | Stapleton, John, 1938- | Institute of Marketing | Cam Foundation. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Heinemann [for] the Institute of Marketing and the CAM Foundation, 1977Availability: Items available for loan: [Call number: HF5415 .H23 1981] (1).
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588.
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Applications of Multi-Criteria and Game Theory Approaches [electronic resource] : Manufacturing and Logistics / edited by Lyes Benyoucef, Jean-Claude Hennet, Manoj Kumar Tiwari.
by Benyoucef, Lyes [editor.] | Hennet, Jean-Claude [editor.] | Tiwari, Manoj Kumar [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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589.
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Supply Chain Strategies, Issues and Models [electronic resource] / edited by Usha Ramanathan, Ramakrishnan Ramanathan.
by Ramanathan, Usha [editor.] | Ramanathan, Ramakrishnan [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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590.
|
Technopolis [electronic resource] : Best Practices for Science and Technology Cities / edited by Deog-Seong Oh, Fred Phillips.
by Oh, Deog-Seong [editor.] | Phillips, Fred [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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591.
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Technology and Manufacturing Process Selection [electronic resource] : The Product Life Cycle Perspective / edited by Elsa Henriques, Paulo Pecas, Arlindo Silva.
by Henriques, Elsa [editor.] | Pecas, Paulo [editor.] | Silva, Arlindo [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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592.
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Lean Six Sigma Case Studies in the Healthcare Enterprise [electronic resource] / by Sandra L. Furterer.
by Furterer, Sandra L [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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593.
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Innovative Management in Information and Production [electronic resource] / edited by Junzo Watada, Bing Xu, Berlin Wu.
by Watada, Junzo [editor.] | Xu, Bing [editor.] | Wu, Berlin [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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594.
|
Changes in Production Efficiency in China [electronic resource] : Identification and Measuring / by Bing Xu, Juying Zeng, Junzo Watada.
by Xu, Bing [author.] | Zeng, Juying [author.] | Watada, Junzo [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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595.
|
Intellectual Property in Consumer Electronics, Software and Technology Startups [electronic resource] / by Gerald B. Halt, Jr., John C. Donch, Jr., Amber R. Stiles, Robert Fesnak.
by Halt, Jr., Gerald B [author.] | Donch, Jr., John C [author.] | Stiles, Amber R [author.] | Fesnak, Robert [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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596.
|
Strategies in E-Business [electronic resource] : Positioning and Social Networking in Online Markets / edited by Ignacio Gil-Pechuán, Daniel Palacios-Marqués, Marta Peris Peris-Ortiz, Eduardo Vendrell, Cesar Ferri-Ramirez.
by Gil-Pechuán, Ignacio [editor.] | Palacios-Marqués, Daniel [editor.] | Peris-Ortiz, Marta Peris [editor.] | Vendrell, Eduardo [editor.] | Ferri-Ramirez, Cesar [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Boston, MA : Springer US : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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597.
|
Statistical Analysis of Management Data [electronic resource] / by Hubert Gatignon.
by Gatignon, Hubert [author.] | SpringerLink (Online service). Edition: 3rd ed. 2014.Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Boston, MA : Springer US : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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598.
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Strategic Urban Health Communication [electronic resource] / edited by Charles C. Okigbo.
by Okigbo, Charles C [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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599.
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Fashion Branding and Consumer Behaviors [electronic resource] : Scientific Models / edited by Tsan-Ming Choi.
by Choi, Tsan-Ming [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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600.
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Models and Methods in Economics and Management Science [electronic resource] : Essays in Honor of Charles S. Tapiero / edited by Fouad El Ouardighi, Konstantin Kogan.
by El Ouardighi, Fouad [editor.] | Kogan, Konstantin [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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