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2017 | The Technical University of Kenya Library | +254(020) 2219929, 3341639, 3343672 | library@tukenya.ac.ke | Haile Selassie Avenue

	581.	Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault. by McCarthy, E. Jerome (Edmund Jerome) \| Perreault, William D. Edition: 10th ed.Material type: Book; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1990Availability: Items available for loan: [Call number: HF5415 .13 .M369 1990] (3). Place hold Add to cart (remove)
	582.	No cover image available Applications in basic marketing. by McCarthy, E. Jerome (Edmund Jerome) \| Perreault, William D \| McCarthy, E. Jerome (Edmund Jerome). Basic marketing \| McCarthy, E. Jerome (Edmund Jerome). Essentials of marketing. Material type: Continuing resource; Format: print Publisher: Homewood, IL: Irwin, c1990-Availability: Items available for loan: [Call number: HF5410 .A67 1992] (1). Place hold Add to cart (remove)
	583.	Marketing management / Kenneth R. Davis. by Davis, Kenneth Rexton, 1921-. Edition: 5th ed.Material type: Book; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, c1985Availability: Items available for loan: [Call number: HF5415 .13 .D36 1985] (1). Place hold Add to cart (remove)
	584.	International marketing: Vern Terpstra by Terpstra, vern. Edition: 8 ed.Material type: Book; Format: print ; Literary form: Not fiction Publisher: india : harcourt 2000Availability: Items available for loan: [Call number: HF5415 .T47 2000] (1). Place hold Add to cart (remove)
	585.	Case studies in international marketing / edited by Peter Doyle and Norman A. Hart. by Doyle, Peter, 1943 June 23-2003 \| Hart, Norman A \| CAM Foundation \| Institute of Marketing. Material type: Book; Format: print ; Literary form: Not fiction Publisher: London : Published on behalf of the CAM Foundation and the Institute of Marketing [by] Heinemann, 1982Availability: Items available for loan: [Call number: HF1009.5 .C34 1982] (1). Place hold Add to cart (remove)
	586.	No cover image available marketing simplified: n.a. saleemi by saleemi, n a. Edition: 1 ed.Material type: Book; Format: print ; Literary form: Not fiction Publisher: kenya : n.a.saleemi 1997Availability: Items available for loan: [Call number: HF5415 .S25 1997] (1). Place hold Add to cart (remove)
	587.	Glossary of marketing terms / [by] Norman A. Hart, John Stapleton. by Hart, Norman A \| Stapleton, John, 1938- \| Institute of Marketing \| Cam Foundation. Material type: Book; Format: print ; Literary form: Not fiction Publisher: London : Heinemann [for] the Institute of Marketing and the CAM Foundation, 1977Availability: Items available for loan: [Call number: HF5415 .H23 1981] (1). Place hold Add to cart (remove)
	588.	Applications of Multi-Criteria and Game Theory Approaches [electronic resource] : Manufacturing and Logistics / edited by Lyes Benyoucef, Jean-Claude Hennet, Manoj Kumar Tiwari. by Benyoucef, Lyes [editor.] \| Hennet, Jean-Claude [editor.] \| Tiwari, Manoj Kumar [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	589.	Supply Chain Strategies, Issues and Models [electronic resource] / edited by Usha Ramanathan, Ramakrishnan Ramanathan. by Ramanathan, Usha [editor.] \| Ramanathan, Ramakrishnan [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	590.	Technopolis [electronic resource] : Best Practices for Science and Technology Cities / edited by Deog-Seong Oh, Fred Phillips. by Oh, Deog-Seong [editor.] \| Phillips, Fred [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	591.	Technology and Manufacturing Process Selection [electronic resource] : The Product Life Cycle Perspective / edited by Elsa Henriques, Paulo Pecas, Arlindo Silva. by Henriques, Elsa [editor.] \| Pecas, Paulo [editor.] \| Silva, Arlindo [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	592.	Lean Six Sigma Case Studies in the Healthcare Enterprise [electronic resource] / by Sandra L. Furterer. by Furterer, Sandra L [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	593.	Innovative Management in Information and Production [electronic resource] / edited by Junzo Watada, Bing Xu, Berlin Wu. by Watada, Junzo [editor.] \| Xu, Bing [editor.] \| Wu, Berlin [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	594.	Changes in Production Efficiency in China [electronic resource] : Identification and Measuring / by Bing Xu, Juying Zeng, Junzo Watada. by Xu, Bing [author.] \| Zeng, Juying [author.] \| Watada, Junzo [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	595.	Intellectual Property in Consumer Electronics, Software and Technology Startups [electronic resource] / by Gerald B. Halt, Jr., John C. Donch, Jr., Amber R. Stiles, Robert Fesnak. by Halt, Jr., Gerald B [author.] \| Donch, Jr., John C [author.] \| Stiles, Amber R [author.] \| Fesnak, Robert [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	596.	Strategies in E-Business [electronic resource] : Positioning and Social Networking in Online Markets / edited by Ignacio Gil-Pechuán, Daniel Palacios-Marqués, Marta Peris Peris-Ortiz, Eduardo Vendrell, Cesar Ferri-Ramirez. by Gil-Pechuán, Ignacio [editor.] \| Palacios-Marqués, Daniel [editor.] \| Peris-Ortiz, Marta Peris [editor.] \| Vendrell, Eduardo [editor.] \| Ferri-Ramirez, Cesar [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: Boston, MA : Springer US : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	597.	Statistical Analysis of Management Data [electronic resource] / by Hubert Gatignon. by Gatignon, Hubert [author.] \| SpringerLink (Online service). Edition: 3rd ed. 2014.Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: Boston, MA : Springer US : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	598.	Strategic Urban Health Communication [electronic resource] / edited by Charles C. Okigbo. by Okigbo, Charles C [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	599.	Fashion Branding and Consumer Behaviors [electronic resource] : Scientific Models / edited by Tsan-Ming Choi. by Choi, Tsan-Ming [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: New York, NY : Springer New York : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)
	600.	Models and Methods in Economics and Management Science [electronic resource] : Essays in Honor of Charles S. Tapiero / edited by Fouad El Ouardighi, Konstantin Kogan. by El Ouardighi, Fouad [editor.] \| Kogan, Konstantin [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: Not fiction Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available Add to cart (remove)

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