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Handbook of marketing research. Robert Ferber, editor-in-chief.

By: Ferber, Robert, 1922-.
Material type: materialTypeLabelBookPublisher: New York, McGraw-Hill [1974]Description: 1 v. (various pagings) illus. 23 cm.ISBN: 0070204624.Subject(s): Marketing research -- Handbooks, manuals, etc
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Item type Current location Collection Call number Status Notes Date due Item holds
Reference Reference Reference Reference HF5415.2.F41 1974 (Browse shelf) Not for loan B.K.O - OLD LIB
General Circulation Books General Circulation Books Reference Reference HF5415.2.F41 1974 (Browse shelf) Available B.K.O
Total holds: 0

Includes bibliographies.

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