Sixth and seventh catalogued entered under title.

Includes bibliographic references and index.

Introduction to the instructional design process -- Identifying the need for instruction -- Learner and contextual analysis -- Task analysis -- Instructional objectives -- Designing the instruction: sequencing -- Designing the instruction: strategies -- Designing the instructional message -- Developing instructional materials -- Design considerations for technology-based instruction -- The many faces of evaluation -- Developing evaluation instruments -- Using evaluation to enhance programs: conducting formative and summative evaluations -- Learning theory and instructional theory -- Planning for instructional implementation -- Instructional design project management.

"The eighth edition of Designing Effective Instruction has evolved from one of Jerry's early textbooks. In 1971, Instructional Design: A Plan for Unit and Course Development was published by Fearon Publishers. In the preface Jerry wrote, "Planning for student learning should be a challenging, exciting, and gratifying activity." Almost 50 years later, experienced instructional designers would agree with Jerry's statement. We believe that this edition of our textbook will help instructional designers to accept the challenge of designing effective and efficient instruction that is exciting and interesting, to find that the process is stimulating, and to believe that there is a great deal of satisfaction to gain from completing an instructional design project"--