Marketing scales handbook
By: Bruner II, Gordon C; James, Karen E; Hensel, Paul J.
Material type: BookPublisher: USA American marketing association 2001ISBN: 0877572909.Item type | Current location | Call number | Status | Notes | Date due | Item holds |
---|---|---|---|---|---|---|
General Circulation Books | HF5415.3 .B78 2001 (Browse shelf) | Available | BKO |
Total holds: 0
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HF5415.2.Z54 2003 Exploring marketing research / | HF5415.2 .Z55 2000 Exploring marketing research / | HF5415.3 .A83 1995 Consumer behavior and marketing action / | HF5415.3 .B78 2001 Marketing scales handbook | HF5415.3 S64 2008 Consumer behaviour : | HF5415.3 S64 2008 Consumer behaviour : | HF5415.3 .S65 2008 Consumer behavior : |
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