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New Products Management Crawford Merle,Benedetto Di Anthony Book

By: Merle Crawford,Anthony Di Benedetto, 2008.
Material type: materialTypeLabelBookPublisher: Boston McGraw-Hill Irwin 2008Edition: Ninth Edition.Description: xviii;558p ill 24cm.ISBN: 978-0-07-352988-2.
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Item type Current location Collection Call number Status Notes Date due Item holds
General Circulation Books General Circulation Books General Stacks Non-fiction HF5415.153 .C73 2008 (Browse shelf) Available MM
Total holds: 0
Browsing Technical University of Kenya Library Shelves , Shelving location: General Stacks , Collection code: Non-fiction Close shelf browser
HF5415.13.W547 1997 Strategic Marketing Management: Panning,implementation and: HF5415.15 .B34 1975 Marketing new industrial products / HF5415.15 .B34 1975 Marketing new industrial products / HF5415.153 .C73 2008 New Products Management HF5415.153 .K53 2005 Blue ocean strategy : HF5415.2.B69 1980 Marketing research : HF5415.2.D288 1973 The practice of marketing research

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