Marketing classics : a selection of influential articles / [edited by] Ben M. Enis, Keith K. Cox, Michael P. Mokwa.
Contributor(s): Enis, Ben M
| Cox, Keith Kohn
| Mokwa, Michael P
.
Material type: ![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
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Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
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General Stacks | Non-fiction | HF5415.E55 1995 (Browse shelf) | Available | FN |
Total holds: 0
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HF5415.B42 1979 foundations of marketing: | HF5415.B42 1979 foundations of marketing: | HF5415.B87 1980 Advertising in the market place: | HF5415.E55 1995 Marketing classics : | HF5415 .G74 1974 essentials of statistics in marketing: | HF5415 .G74 1974 essentials of statistics in marketing: | HF5415.M2677 1967 Physical-distribution systems |
Includes bibliographical references and index.
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