Marconi's Wireless and the Rhetoric of a New Technology [electronic resource] / by Aaron A. Toscano.
By: Toscano, Aaron A [author.].
Contributor(s): SpringerLink (Online service).
Material type: BookSeries: SpringerBriefs in Sociology: Publisher: Dordrecht : Springer Netherlands : Imprint: Springer, 2012Description: XX, 145p. 2 illus. online resource.Content type: text Media type: computer Carrier type: online resourceISBN: 9789400739772.Subject(s): Social sciences | Humanities | Regional planning | Social Sciences | Social Sciences, general | Regional and Cultural Studies | Philosophy | Humanities, generalDDC classification: 300 Online resources: Click here to access onlineAcknowledgements -- Introduction -- Chapter 1. The Rhetoric of Technical Communication.- Chapter 2. Analyzing Technology to Uncover Social Values, Attitudes, and Practices -- Chapter 3. Marconi's Representations of the Wireless -- Chapter 4. Popular Press Representations of Marconi's Wireless -- Chapter 5. Tropes of Progress in F.T. Marinetti's Early Futurist Texts -- Conclusion -- Notes -- References.
This book examines the discourse surrounding the wireless, created by the Anglo-Italian inventor Guglielmo Marconi. The wireless excited early twentieth-century audiences before it even became a viable black box technology. The wireless adhered to modernist values—speed, efficiency, militarization, and progress. Language surrounding the wireless is a form of technical communication, overlooked by today’s practitioners. This book establishes a broader definition for technical communication by examining a selection of the discourse surrounding Marconi's wireless. The book’s main themes are the following: 1) technical communication is all discourse surrounding technology, 2) the field of technical communication (or technical writing) should incorporate analyses of discourse surrounding technologies into its epistemology, 3) the wireless is a product of the society from which it comes (early twentieth-century Western civilization), and 4) the discourse surrounding the wireless is infused with tropes of progress—speed, efficiency, evolution, and ahistoricity.
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