Normal view MARC view ISBD view

Strategy for Action – I [electronic resource] : The Logic and Context of Strategic Management / by Giorgio Gandellini, Alberto Pezzi, Daniela Venanzi.

By: Gandellini, Giorgio [author.].
Contributor(s): Pezzi, Alberto [author.] | Venanzi, Daniela [author.] | SpringerLink (Online service).
Material type: materialTypeLabelBookSeries: SpringerBriefs in Business: Publisher: Milano : Springer Milan, 2012Description: XI, 84p. 37 illus. online resource.Content type: text Media type: computer Carrier type: online resourceISBN: 9788847024878.Subject(s): Economics | Industrial management | Economics/Management Science | Business Strategy/Leadership | Business/Management Science, general | Management/Business for ProfessionalsDDC classification: 658.4092 Online resources: Click here to access online
Contents:
Overview of the series and of the first volume -- Part I: Defining and understanding strategic management -- 1. What is strategy? -- 2. The source of the company’s wealth -- 3. The importance (and usefulness) of modeling -- 4. A simplified conceptual model -- 5. The S-shaped curve and the opportunity costs. -- 6. The relationship between investments and value: direct and indirect tools, and professional resources -- 7. Translation of the above concepts into spreadsheett models. -- 8 Structure and contents of the subsequent chapters -- Appendix I -- Part II: Environmental analysis -- 9. Environmental variables: internal, industry, social, stakeholders -- 10. SWOT analysis -- 11. Porter’s five forces -- 12. Industry and corporate value chain -- 13. RBW and distinctive competencies -- 14. Holdup and slack -- Appendix II -- Short introduction to the second volume -- References.
In: Springer eBooksSummary: 1
Tags from this library: No tags from this library for this title. Log in to add tags.
No physical items for this record

Overview of the series and of the first volume -- Part I: Defining and understanding strategic management -- 1. What is strategy? -- 2. The source of the company’s wealth -- 3. The importance (and usefulness) of modeling -- 4. A simplified conceptual model -- 5. The S-shaped curve and the opportunity costs. -- 6. The relationship between investments and value: direct and indirect tools, and professional resources -- 7. Translation of the above concepts into spreadsheett models. -- 8 Structure and contents of the subsequent chapters -- Appendix I -- Part II: Environmental analysis -- 9. Environmental variables: internal, industry, social, stakeholders -- 10. SWOT analysis -- 11. Porter’s five forces -- 12. Industry and corporate value chain -- 13. RBW and distinctive competencies -- 14. Holdup and slack -- Appendix II -- Short introduction to the second volume -- References.

1

There are no comments for this item.

Log in to your account to post a comment.

2017 | The Technical University of Kenya Library | +254(020) 2219929, 3341639, 3343672 | library@tukenya.ac.ke | Haile Selassie Avenue