Normal view
MARC view
Entry Personal Name
001 - CONTROL NUMBER
- control field: 1925
003 - CONTROL NUMBER IDENTIFIER
- control field: KEPU
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20111128121716.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 111128|||a|||||| | ||| d
040 ## - CATALOGING SOURCE
- Original cataloging agency: KEPU
- Transcribing agency: KEPU
100 ## - HEADING--PERSONAL NAME
- Personal name: McCarthy, E. Jerome
- Fuller form of name: (Edmund Jerome).
- Title of a work: Essentials of marketing.
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (KEPU)43583: Applications in basic marketing., c1992-