Glossary of marketing terms / (Record no. 91054)

000 -LEADER
fixed length control field 00911cam a2200277 i 4500
001 - CONTROL NUMBER
control field 1326490
003 - CONTROL NUMBER IDENTIFIER
control field KEPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20130821160051.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 790314s1977 enk d 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 78322254
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GB78-05295
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0434918601 :
Terms of availability £2.40
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .H23 1981
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/003
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hart, Norman A.
9 (RLIN) 28084
245 10 - TITLE STATEMENT
Title Glossary of marketing terms /
Statement of responsibility, etc [by] Norman A. Hart, John Stapleton.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Heinemann [for] the Institute of Marketing and the CAM Foundation,
Date of publication, distribution, etc 1977.
300 ## - PHYSICAL DESCRIPTION
Extent 156 p. ;
Dimensions 19 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Dictionaries.
9 (RLIN) 29941
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stapleton, John,
Dates associated with a name 1938-
9 (RLIN) 29942
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Institute of Marketing.
9 (RLIN) 3653
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Cam Foundation.
9 (RLIN) 4442
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 4
e ncip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type General Circulation Books
Classification part HF5415 .H23 1981
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type Public note
          Non-fiction Technical University of Kenya Library Technical University of Kenya Library 2013-08-21 HF5415 .H23 1981 97B01314 2013-08-21 2013-08-21 General Circulation Books PK-OLD LIB

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