000 -LEADER |
fixed length control field |
00447nam a2200169 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
KEPU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20191118103239.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
111112s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9966-9754-0-3 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
TUK |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13 |
Item number |
.K68 1998 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kotler Philip |
9 (RLIN) |
21056 |
245 10 - TITLE STATEMENT |
Title |
Marketing management |
Remainder of title |
analysis,planning, implementation and control |
Statement of responsibility, etc |
Philip Kotler, Ronald E Turner |
250 ## - EDITION STATEMENT |
Edition statement |
canadian 9th ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
nairobi : |
Name of publisher, distributor, etc |
pesisu industries |
Date of publication, distribution, etc |
1998 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
"vii, 408p.; |
Dimensions |
26 cm." |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
General Circulation Books |