| 000 -LEADER |
|---|
| fixed length control field |
00443nam a2200169 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20130515015034.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
111112s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
81-203-0930-8 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658. 8 kot |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
"kotler, philip . " |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
principles of marketing: |
| Remainder of title |
/ |
| Statement of responsibility, etc |
philip.. kotler |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
6 ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
india : |
| Name of publisher, distributor, etc |
prentice-hall |
| Date of publication, distribution, etc |
1995. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
"xix, 692p.; |
| Dimensions |
28 cm." |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
|
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
marketing |
| General subdivision |
|
