000 -LEADER |
fixed length control field |
00515nam a2200169 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20131104115948.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
111112s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
-81-203-1077-2 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
.K63 1996 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
"kotler, philip . " |
9 (RLIN) |
21056 |
245 10 - TITLE STATEMENT |
Title |
principles of marketing: |
Remainder of title |
/ |
Statement of responsibility, etc |
philip.. kotler |
250 ## - EDITION STATEMENT |
Edition statement |
7 ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
new delhi : |
Name of publisher, distributor, etc |
prentice-hall |
Date of publication, distribution, etc |
1996. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
"xvii, 122p.; |
Dimensions |
28 cm." |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
"marketing |
General subdivision |
armstrong,gary" |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
General Circulation Books |
Classification part |
HF5415 |
Call number prefix |
.K63 1996 |