INFORMATION SPREAD IN A SOCIAL MEDIA AGE (Record no. 130332)

000 -LEADER
fixed length control field 04498cam a2200505M 4500
001 - CONTROL NUMBER
control field 9780429263842
003 - CONTROL NUMBER IDENTIFIER
control field FlBoTFG
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220509193124.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr |n|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210317s2021 xx o 0|| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency OCoLC-P
Language of cataloging eng
Transcribing agency OCoLC-P
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780429558870
-- (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0429558872
-- (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780429263842
-- (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0429263848
-- (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780429554407
-- (electronic bk. : PDF)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0429554400
-- (electronic bk. : PDF)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780429563348
-- (electronic bk. : Mobipocket)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0429563345
-- (electronic bk. : Mobipocket)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 0367208717
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780367208714
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1242026706
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC-P)1242026706
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM742
072 #7 - SUBJECT CATEGORY CODE
Subject category code COM
Subject category code subdivision 043000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code TEC
Subject category code subdivision 007000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code TEC
Subject category code subdivision 061000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code UT
Source bicssc
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.231015118
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Muhlmeyer, Michael.
245 10 - TITLE STATEMENT
Title INFORMATION SPREAD IN A SOCIAL MEDIA AGE
Medium [electronic resource] :
Remainder of title modeling and control.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc [S.l.] :
Name of publisher, distributor, etc CRC PRESS,
Date of publication, distribution, etc 2021.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource
520 ## - SUMMARY, ETC.
Summary, etc The rise of social networks and social media has led to a massive shift in the ways information is dispersed. Platforms like Twitter and Facebook allow people to more easily connect as a community, but they can also be avenues for misinformation, fake news, and polarization. The need to examine, model, and analyze the trajectory of information spread within this new paradigm has never been greater. This text expands upon the authors' combined teaching experience, engineering knowledge, and multiple academic journal publications on these topics to present an intuitive and easy to understand exploration of social media information spread alongside the technical and mathematical concepts. By design, this book uses simple language and accessible and modern case studies (including those centered around United States mass shootings, the #MeToo social movement, and more) to ensure it is accessible to the casual reader. At the same time, readers with prior knowledge of the topics will benefit from the mathematical model and control elements and accompanying sample simulation code for each main topic. By reading this book and working through the included exercises, readers will gain a general understanding of modern social media systems, network fundamentals, model development techniques, and social marketing. The mathematical modeling of information spread over social media is heavily emphasized through a review of existing epidemiology and marketing based models. The book then presents novel models developed by the authors to account for modern social media concerns such as community filter bubbles, strongly polarized groups, and contentious information spread. Readers will learn how to build and execute simple case studies using Twitter data to help verify the text's proposed models. Once the reader is armed with a fundamental understanding of mathematical modeling and social media-based system considerations, the book introduces more complex engineering control concepts, including controller design, PID control, and optimal control. Examples of control methods for social campaigns and misinformation mitigation applications are covered in a step-by-step format from problem formulation to solution simulation and results discussions. While many of the examples and methods are framed in the context of controlling social media information spread, the material is also directly applicable to many different types of controllable systems. With the essential background, models, and tools presented within, any interested reader can take the first steps toward exploring and taming the growing complexity of the modern social media age.
588 ## -
-- OCLC-licensed vendor bibliographic record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media
General subdivision Mathematical models.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Online social networks
General subdivision Mathematical models.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Information technology
General subdivision Mathematical models.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Disinformation
General subdivision Prevention.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element COMPUTERS / Networking / General
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element TECHNOLOGY / Electricity
Source of heading or term bisacsh
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Agarwal, Shaurya.
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Taylor & Francis
Uniform Resource Identifier https://www.taylorfrancis.com/books/9780429263842
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified OCLC metadata license agreement
Uniform Resource Identifier http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf

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