Kotler, Philip.
The Quintessence of Strategic Management What You Really Need to Know to Survive in Business / [electronic resource] : by Philip Kotler, Roland Berger, Nils Bickhoff. - Berlin, Heidelberg : Springer Berlin Heidelberg, 2010. - digital.
9783642145445
10.1007/978-3-642-14544-5 doi
Economics.
Industrial management.
Entrepreneurship.
Economics/Management Science.
Management/Business for Professionals.
Business/Management Science, general.
Entrepreneurship.
HD28-70
650
The Quintessence of Strategic Management What You Really Need to Know to Survive in Business / [electronic resource] : by Philip Kotler, Roland Berger, Nils Bickhoff. - Berlin, Heidelberg : Springer Berlin Heidelberg, 2010. - digital.
9783642145445
10.1007/978-3-642-14544-5 doi
Economics.
Industrial management.
Entrepreneurship.
Economics/Management Science.
Management/Business for Professionals.
Business/Management Science, general.
Entrepreneurship.
HD28-70
650