Weingand, Darlene E.
Marketing/planning library and information services / Darlene E. Weingand. - 2nd ed. - Englewood, Colo. : Libraries Unlimited, 1999. - xvii, 187 p. : ill. ; 25 cm.
Includes bibliographical references (p. 169-173) and index.
1563086123 (cloth)
99031433
Libraries--Public relations.
Information services--Public relations.
Advertising--Information services.
Information services--Marketing.
Information services--Planning.
Advertising--Libraries.
Libraries--Marketing.
Library planning.
Z716.3 / .W44 1999
Marketing/planning library and information services / Darlene E. Weingand. - 2nd ed. - Englewood, Colo. : Libraries Unlimited, 1999. - xvii, 187 p. : ill. ; 25 cm.
Includes bibliographical references (p. 169-173) and index.
1563086123 (cloth)
99031433
Libraries--Public relations.
Information services--Public relations.
Advertising--Information services.
Information services--Marketing.
Information services--Planning.
Advertising--Libraries.
Libraries--Marketing.
Library planning.
Z716.3 / .W44 1999