Greenwood, Kathryn Moore.
Fashion innovation and marketing / Kathryn Moore Greenwood, Mary Fox Murphy. - New York : Macmillan, c1978. - viii, 312 p. : ill. ; 24 cm.
Includes index.
Bibliography: p. 298-301.
0023469501
77000532
Fashion merchandising.
Clothing trade.
HD9940.A2 / G73 1978
Fashion innovation and marketing / Kathryn Moore Greenwood, Mary Fox Murphy. - New York : Macmillan, c1978. - viii, 312 p. : ill. ; 24 cm.
Includes index.
Bibliography: p. 298-301.
0023469501
77000532
Fashion merchandising.
Clothing trade.
HD9940.A2 / G73 1978