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Stanton, William J.

Fundamentals of marketing / William J. Stanton, - Toronto : McGraw-Hill Ryerson, c1977. - xv, 760 p. : graphs ; 24 cm.

Includes bibliographical references and indexes.

ISBN: 0717285111 : $15.95

LCCN: 78309122

Nat. Bib. No.: C77-1428-3

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .S745 1981

Dewey Class. No.: 658.8

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