Lockwood, Jane,
DEVELOPING GLOBAL BUSINESS COMMUNICATION IN ASIA a business simulated case study approach. [electronic resource] : - [S.l.] : ROUTLEDGE, 2021. - 1 online resource
This book is an essential guide for anyone who wishes to develop successful business communication. It provides authentic and memorable workplace scenarios where learners become English communicators when solving authentic problems doing business together. The book aims to help learners: Use authentic workplace materials to solve problems using English Understand how language can be used as a lingua franca effectively when communicating Understand how intertextuality between shared spoken and written texts drives communication Improve communicative performance in spoken and written texts Become familiar with the communication realities of workplaces that are becoming increasingly technology driven and globalised This book will help learners become better equipped with communication strategies through its real life applicable and skills-based examples and will be a useful reference in the digital age.
9781000340075 1000340074 9780429340963 0429340966 9781000340037 1000340031 9781000339994 1000339998
Communication in organizations--Asia.
Intercultural communication--Asia.
BUSINESS & ECONOMICS / General
HD30.3
658.45095
DEVELOPING GLOBAL BUSINESS COMMUNICATION IN ASIA a business simulated case study approach. [electronic resource] : - [S.l.] : ROUTLEDGE, 2021. - 1 online resource
This book is an essential guide for anyone who wishes to develop successful business communication. It provides authentic and memorable workplace scenarios where learners become English communicators when solving authentic problems doing business together. The book aims to help learners: Use authentic workplace materials to solve problems using English Understand how language can be used as a lingua franca effectively when communicating Understand how intertextuality between shared spoken and written texts drives communication Improve communicative performance in spoken and written texts Become familiar with the communication realities of workplaces that are becoming increasingly technology driven and globalised This book will help learners become better equipped with communication strategies through its real life applicable and skills-based examples and will be a useful reference in the digital age.
9781000340075 1000340074 9780429340963 0429340966 9781000340037 1000340031 9781000339994 1000339998
Communication in organizations--Asia.
Intercultural communication--Asia.
BUSINESS & ECONOMICS / General
HD30.3
658.45095