Alreck, Pamela L.

The survey research handbook / Pamela L. Alreck, Robert B. Settle. - 2nd ed. - Chicago : Irwin, c1995. - xxvi, 470 p. : ill. ; 24 cm. - The Irwin series in marketing .

Includes index.

0256103216

94007619


Social surveys--Handbooks, manuals, etc.

HN29 / .A46 1995

301/.0723

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