Green, Paul E.
Research for marketing decisions / Paul E. Green, Donald S. Tull. - 4th ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1978. - xiii, 673 p. : ill. ; 24 cm. - Prentice-Hall international series in management .
Includes index.
Bibliography: p.645-658.
0137741588 : $16.95
77024414
Marketing research.
HF5415.2 / .G68 1978
658.8/3
Research for marketing decisions / Paul E. Green, Donald S. Tull. - 4th ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1978. - xiii, 673 p. : ill. ; 24 cm. - Prentice-Hall international series in management .
Includes index.
Bibliography: p.645-658.
0137741588 : $16.95
77024414
Marketing research.
HF5415.2 / .G68 1978
658.8/3