Armstrong, Gary
Marketing : an introduction / Gary Armstrong, Philip Kotler. - 6th ed. - Upper Saddle River, NJ : Prentice Hall, c2003. - xxvii,619p.: col. ill. ; 27 cm.
Includes bibliographical references and indexes.
System requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later.
0131857207 (pbk.)
2001050074
Marketing.
HF5415 / .M29 2007
Marketing : an introduction / Gary Armstrong, Philip Kotler. - 6th ed. - Upper Saddle River, NJ : Prentice Hall, c2003. - xxvii,619p.: col. ill. ; 27 cm.
Includes bibliographical references and indexes.
System requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later.
0131857207 (pbk.)
2001050074
Marketing.
HF5415 / .M29 2007